If you have been feeling like your website is just not cutting it anymore, you may be right.
Websites do go out of style, and if yours is more than a couple years old, there's a good chance it is outdated.
How can you tell? And more importantly, what do you do about it? In this blog post, we will discuss the signs that your website is outdated, and what to do to fix it!
Your website looks like it was made in the 90s.
If your website looks like it was designed in the 1990s, then it probably is!
Web design has come a long way since then, and if your site looks dated, it will reflect poorly on your business. Website design trends change quickly, and what was popular even just a few years ago can look dated now. If your website's design is looking a little stale, it may be time for a refresh.
Your competitors have much nicer websites.
If you find yourself constantly comparing your website to your competitor's and feeling like yours doesn't measure up, that's a sign that your website is outdated.
Your competitors' websites may be using newer design trends, or they may just have a better overall aesthetic.
Either way, if you feel like your website is falling behind the competition, it's time to make some changes.
You're not getting any traffic.
If you've been struggling to attract visitors to your site, it could be because it's not up to par.
A dated website is likely to have outdated SEO practices, which means it will be harder for potential customers to find you online. If you're not happy with the traffic your website is getting, it may be time for an update.If your website looks like it was designed in the 1990s, then it probably is!
The content on your website is no longer relevant.
Another sign that your website may be outdated is the content. If the content on your website is old and no longer relevant, it will turn visitors away. Make sure the content on your website is fresh and up-to-date. If it's not, consider hiring a professional writer to create new, engaging content for your website.
It’s been more than two years since you last updated your website.
If you're not sure whether or not your website is outdated, there's an easy way to find out. Just ask yourself, when was the last time you updated your website? If it's been more than a year, chances are it could use an update. So don't delay, if your website is starting to show its age, take action to update it!
You’re not using social media to promote your website.
Social media is a powerful tool that can help you promote your website and reach new audiences. If you're not using social media to promote your website, you're missing out on a great opportunity. Make sure to create profiles on all the major social networks and start sharing your content!
Website design trends change quickly, and what was popular even just a few years ago can look dated now
Your website is not mobile-friendly.
More and more people are using their smartphones and tablets to browse the web. If your website is not mobile-friendly, you're missing out on a huge opportunity to reach new customers. Make sure your website is designed to be viewed on all devices, including mobile phones and tablets.
Your website is not ranking high in search engine results.
If your website is not ranking high in search engine results, it's time to take action. There are a number of things you can do to improve your website's ranking, including optimizing your content for keywords and adding fresh, original content on a regular basis.
You’re not collecting leads with your website.
If you're not collecting leads with your website, you're missing out on a valuable opportunity to grow your business. Make sure your website has a lead capture form so you can collect contact information from visitors. Then you can follow up with them and turn them into customers!
Your website doesn’t have an SSL certificate.
An SSL certificate is a must-have for any website. It encrypts the data that is transmitted between your website and visitors' browsers, making it more secure. If your website doesn't have an SSL certificate, get one as soon as possible.
If you think your website might be outdated, the first step is to assess the situation. Take a look at your website and see if it needs a design refresh or new content. Once you've determined what needs to be done, take action to fix it! Your website will thank you for it.
Do you have an outdated website? How did you know it was time for a change? Share your story in the comments below!